The Partners

Institutional depth, on call.

A principal with two decades inside the operators, backed by independent partners who have carried gaming businesses through listings, M&A, licensing and payments at scale. Partners are engaged per mandate.

Strategic advisory

BOARD · INTERIM LEADERSHIP · STRATEGY · EXIT
Farzad Peyman
Principal · Gaming & betting executive, CEO, board director and investor
  • CEO of NYCE International (AQSE: NYCE)
  • Former CEO and CFO, Matchbook Betting Exchange
  • Strategic Advisor and Interim CFO, BetPawa
  • Group Financial Controller, Sportingbet plc, through its Main Market listing and sale to GVC and William Hill
  • IPOs on the LSE, AIM and Aquis. FCCA. EGR Awards judge.
LinkedIn ↗

Product, technology, AI & audits

PLATFORMS · DATA FEEDS · CRM · AGGREGATORS · GAMES · RISK MANAGEMENT · ENGINEERING · AI ADOPTION · TECH STACK AUDITS
Cristiano Acconci
CR15 · Product, platform & engineering

Co-founder of WhoScored and former CPO of Clickout Media, bringing product and engineering depth to technical due diligence and platform-build mandates.

cr15.com ↗
RC
Richard Clarke
iGaming product & casino

Over 20 years building iGaming products, studios and B2C operations as an independent consultant to Ladbrokes, Gala Coral and Iforium, with board experience across gaming, green technology and telecoms.

Amir Nouri
Technology & iGaming platforms

An 18-year software engineer and CTO across iGaming, adtech, blockchain and fintech. Built the region's largest video ad-serving platform, founded his own iGaming casino games and platform business, and led engineering teams at Mercari and in finance-sector risk pipelines.

Finance, legal & regulatory

FINANCE CONTROL · FORECASTING · LICENSING · COMPLIANCE · AML
Garron Whitesman
Legal, compliance & regulation

Practising attorney since 1996, specialising in gambling law since 2003. A recognised international authority on regulatory, compliance and commercial matters, and a non-executive director across multiple licensed gambling businesses.

Andrew Wood
Finance control, forecasting & AI automation

Sixteen years in online gambling finance across Smartodds, Matchbook and 3ET, building the finance function for exchanges, sportsbooks and syndicates. Broad experience spanning treasury, compliance, data, crypto and AI, with a specialism in owning the technical detail beneath the numbers.

M&A, capital & transactions

M&A · LISTINGS · INVESTOR RELATIONS
Richard Walsh
KW Capital · Strategic projects & M&A

Over 30 years in iGaming with senior executive roles at William Hill and Coingaming. Co-founded KW Capital in 2024, a boutique M&A and advisory firm spanning fiat and crypto markets across B2B and B2C.

kwcapital.co.uk ↗
SF
Simon French
Investor relations & M&A strategy

Twenty years in online gambling, dating back to the 888 and 32Red IPOs. A former top-rated Leisure & Gaming equity analyst at Numis, UBS, Panmure Gordon and Cenkos, now in investment banking and advisory across Africa and Latin America.

Marketing, PR & affiliation

BRAND · SPONSORSHIP · RETAIL · PR · AFFILIATES
Pedro Barreda Cabanillas
Marketing, retail & sponsorship

Fourteen years at 888 and William Hill as International Director of Marketing and Strategy as well as Head of Global Sponsorships, working with football clubs. Earlier worldwide licensing agent for Real Madrid, FC Barcelona, the Spain national team and seven other LaLiga clubs. A business mentor at Endeavor Spain since 2015, named its best valued mentor in 2021. Judge at World Football Summit startups competition.

Hub Affiliations
Affiliation & digital marketing

An affiliation and digital marketing network for brands and professionals across gambling and sport, operating worldwide across all regulated markets.

hubaffiliations.com ↗
NYCE International
B2B marketplace & advisory

A London-listed B2B gambling marketplace and advisory partner, connecting operators and suppliers across sports betting, casino, payments and gaming technology.

nyceint.com ↗

Payments & banking

PAYMENT PROCESSING · BANKING · GLOBAL MARKETS
RM
Rob McKenzie
Payments

25 years in banking and payments, over a decade in iGaming. Led Sportingbet's global payments operation and pioneered the sector's first auto card payback system and an AI fraud-prevention tool later adopted by NatWest and Worldpay.